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—Various Promotions
This direct mail coupon was incorporated into targeted Valpak mailings and tied in with advertising we developed.
After giving Emery & Scuro a new brand identity I applied it to this new residents mailing. Years of experience with Photoshop came in handy for keeping the provided mouth images from looking like something featured in Fangoria.
A standalone targeted direct mail postcard.
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Icon Graphics
—Moving Announcement
Upon opening, this direct mail piece could be reverse-folded into a standing reminder for customers, prospects, vendors, suppliers and the like. The piece went over well with consumer packaging customers.
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—Direct Mail Postcard
Forbes asked me to put together a direct mail postcard to herald their refreshed corporate brand, website and product offerings.
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—Call for Entries Direct Mail
Annual print competition collateral materials for the Printing House Craftsmen. I was art director and photographer for these pieces.
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Icon Graphics
—Iconcepts Direct Mail Campaign
Above: This direct mail campaign was part of a comprehensive program which focused on converting prospects into new customers as well as growing existing accounts. The 36 tongue-in-cheek postcards were designed to give the direct mail campaign staying power and keep the firm on prospect’s radar for at least 18 months. The campaign generated quite a bit of buzz.
Above: The back of each postcard carried a witty anecdote, "designed to amuse and enlighten."
